Best Odds Guaranteed Bookmakers in Ireland
Offered predominantly on horse and greyhound racing markets, best odds guaranteed is a major attraction for many Irish punters. We’ll be explaining how this promotion works, why it’s so valuable, and how best to put it into practice. Along the way, we’ll also be making recommendations for best odds guaranteed bookies in Ireland. You can then compare BOG terms and other promotions to find your preferred bookmaker.
18+. IRE/NI new customers only. €/£100 in FREE Bets (FB) as €/£80 in sports bets & a €/£20 casino bonus (CB). Min Deposit €/£10. Min stake €/£10. Min odds Evs. FB applied on 1st settlement of any qualifying bet. FB 7-day expiry. 1 FB offer per customer, household & IP address only. Account & Payment restrictions. 14 days to accept €/£10 CB, then active for 3 days. CB 5x wagering & max redeemable €/£100. Game restrictions apply. Cashed out/Free Bets won’t apply. 30 days to qualify. T&Cs Apply 18+. IRE/NI & UK online only. Max Free Bet £/€10. Win or win part of e/w outright singles. 5+ runners. 1st bet on each race. Free/void/antepost bets don’t qualify. In event of a dead heat, offer won’t apply. Applies to First Past the Post result. Unnamed 2nd Favs don’t qualify. Acc & Payment restrictions apply. T&Cs apply.
#AD 18+ New members. €10 min bet on sportsbook (ex. virtual) min odds EVS, settled in 14 days of sign-up. Win part E/W bets. Free Bets: accept in 7 days, valid 7 days on sportsbook (ex. virtual). Stake not returned. T&Cs and deposit exclusions apply. Bet Responsibly. Gamblingcare.ie
#AD 18+ New Customers Only. Sign up, verify your account, deposit & bet €10+ on any sportsbook market at odds of evens (2.00) or greater, within 7 days of registration. Each Way bets min €10 stake on win. Get 6x €10 in Free Bets, valid for 7 days. ROI T&Cs Apply. Gamble Responsibly. GamblingCare.ie
18+. BeGambleAware.org. New customers only. Min Dep €10. Debit cards only. Opt in for bonus funds. Wagering, sportsbook 3x at min. odds of 1.40 (2/5), casino 50x. Sports bonus must be wagered before using the casino bonus. Valid for 7 days. Geographical Restrictions and T&Cs Apply
#AD 18+ New Customers Only. Opt in and bet €10+ on Horse Racing at odds 2.00+ within 7 days. Get 4x€10 Free Bets for set markets, and a €10 slot bonus for Big Bass Day at the Races, 30x wagering, max redeem €250. Bonuses expire in 7 days. Scroll down for full T&C. Gamblingcare.ie | Please gamble responsibly
New customers only. Register with IRISH50. Deposit €10+ via Debit Card and place first bet €10+ at Evens (2.0)+ on Sports within 7 days to get 3 x €10 in Sports Free Bets & 2 x €10 in Acca Free Bets within 10 hours of settlement. 7-day expiry. Eligibility & payment exclusions apply. Full T&Cs apply.
New customers only. Place a €10 bet on Racing, at min. odds 1/5 (1.2) — get €50 in free bets to use on Racing. Free bet rewards valid for 30 days. Only deposits via Debit Cards & Apple Pay will qualify for this offer. T&Cs apply. Please Gamble Responsibly.
New ROI customers only. Min Deposit: €5. Maximum Free Bet: €50. Overall odds: 1.50 (1/2) or higher. Free Bets available upon settlement of the qualifying bet. 50 Bonus Spins credited on placement of qualifying bet. 50x bonus wagering applies as do weighting requirements. Bonus Spins only available on selected games. Debit card deposits only. Offer is valid for 7 days from your new account being registered. 18+ GamblingCare.ie. Terms apply. Terms apply
What Is Best Odds Guaranteed?
Best odds guaranteed is an ongoing promotion that almost exclusively targets Irish and UK horse and greyhound racing events. At bookies that offer best odds guaranteed in Ireland, punters will always receive the most favourable price whenever they place a bet on a runner to win a particular race.
To understand how this works, we first need to explain the difference between the early price and the starting price (SP). The early price is the price offered in the build-up to the event on the day of the race; the starting price is the price offered exactly at the time the race begins. There are many reasons as to why odds on a horse would change in the build-up to a race: a change in weather conditions, the late entry or withdrawal of other runners, and of course, betting volume on the event. All of these factors can influence a horse’s starting price.
Here’s an example. On the morning of the race, let’s say you pick a horse to win at the Irish Derby at odds of 10/1 with best odds guaranteed, but the horse’s starting price lengthens to 12/1. If the horse were to win, your bet would be paid out at the starting price of 12/1, as opposed to the 10/1 selection you made earlier in the day. And if your horse’s odds were cut to 8/1 at the starting price, you’d still be paid out at the more favourable price of 10/1.
How Best Odds Guaranteed Works in Ireland
The precise rules around how best odds guaranteed works in Ireland depends on the individual bookmaker. Each betting site is free to set their own terms on best odds guaranteed, and there may be slight nuances in how the promotion is applied to specific markets. We therefore urge potential bettors to read the terms and conditions of best odds guaranteed offers carefully before they place a real money wager.
The most common exclusion is ante post betting — that is, bets placed well in advance of a race, such as the day before the event. For best odds guaranteed to apply, most Irish bookies require punters to place their bet on the morning of the race. Exact timings for this vary with each betting site, with 8am, 9am and 10am all commonly offered. If you place a bet before the timing restriction, it will be classed as an ante-post bet and won’t be eligible for best odds guaranteed.
Why Best Odds Guaranteed Is Valuable for Irish Bettors
Best odds guaranteed is a betting promotion enjoyed around the world, but it’s particularly valuable to Irish bettors. Horse racing is one of the biggest sports in Ireland, so those who enjoy a flutter on the races can derive greater value from their bets over the long-term. Greyhound racing is similarly popular in the country, further enhancing the reputation of BOG bookies in Ireland.
Whenever you utilise a best odds guaranteed market, you never have to worry about whether you’re getting the best possible price from the bookmaker. This peace of mind simply isn’t provided by betting sites that don’t offer best odds guaranteed. Given that discrepancies between early prices and starting prices are common, many Irish racing fans will simply ignore bookmakers that can’t guarantee them the best price.
Best Odds Guaranteed Bookmakers in Ireland
Not every Irish betting site offers best odds guaranteed, but we’ve taken the time to highlight our favourite BOG bookmakers. The best odds guaranteed offering at bet365 has been reviewed below; after that, you can compare other Irish bookmakers with best odds guaranteed. Remember that the terms of use will differ with each bookmaker, so make sure you’ve understood how the BOG market works at different sites.
Betfred – Best Odds Guaranteed Overview
Betfred is one of the longest-standing bookmakers worldwide and is widely respected in the Irish market. This bookmaker offers best odds guaranteed on selected Irish and UK horse racing events. Your bet must be placed after 8am on the day of the race to qualify, and the promotion doesn’t apply to ante-post, tote, pari-mutuel, Lucy 15, Lucky 31 or Lucy 63 bets. Bets placed on special markets, odds boosts also won’t qualify, and punters cannot use free bets for best odds guaranteed wagers. Betfred’s best odds guaranteed only applies to horse racing and not greyhound racing; other betting sites offer BOG on both sports.
New customers only. Register with IRISH50. Deposit €10+ via Debit Card and place first bet €10+ at Evens (2.0)+ on Sports within 7 days to get 3 x €10 in Sports Free Bets & 2 x €10 in Acca Free Bets within 10 hours of settlement. 7-day expiry. Eligibility & payment exclusions apply. Full T&Cs apply.
Best Odds Guaranteed Bookmaker Comparison
Want to see how Betfred’s best odds guarantee promotion compares with other sites? Take a look at the table below, which compares a number of leading best odds guaranteed bookies in Ireland.
| Bookmaker | Best Odds Guaranteed | BOG Start Time (Race Day) | Markets Covered |
|---|---|---|---|
| LiveScore Bet | ✅ | Approx 8am | Selected Irish and UK Horse Racing and Greyhound Racing Markets |
| BOYLE Sports | ✅ | 8am | Selected Irish and UK Horse Racing and Greyhound Racing Markets |
| QuinnBet | ✅ | 10am | Selected Irish and UK Horse Racing Markets |
| Bet365 | ✅ | 8am | Selected Irish and UK Horse Racing Markets |
| Unibet | ✅ | 8am | Selected Irish and UK Horse Racing Markets |
| TalkSport Bet | ✅ | 9am | Selected Irish and UK Horse Racing Markets |
| Betfred | ✅ | 8am | Selected Irish and UK Horse Racing Markets |
| Paddy Power | ✅ | 8am | All Irish and UK Horse Racing Markets |
| Betway | ✅ | 9am | All Irish and UK Horse Racing Markets |
| BetGoodwin | ✅ | 10am | All Irish and UK Horse Racing and Greyhound Racing Markets |
| William Hill | ✅ | 8am | All Irish and UK Horse Racing Markets |
| Ladbrokes | ✅ | 8am | All Irish and UK Horse Racing Markets |
| Coral | ✅ | 8am | All Irish and UK Horse Racing Markets |
How to Choose the Best BOG Bookmaker in Ireland
Best odds guaranteed bookmakers in Ireland have slightly different rules around the promotion’s application. Here’s what you should consider before signing up to a BOG betting site.
Market Coverage
Best odds guaranteed generally targets horse racing markets, although some betting sites expand the offering to cover greyhound racing too. If you’re keen on both sports, make sure you pick a site that offers BOG on horse and greyhound racing. The site’s general racing coverage is also important; although BOG is restricted to Irish and UK markets, genuine racing fans will expect decent coverage from events all over the world.
Clarity of Terms and Conditions
As a promotion, best odds guaranteed comes with a number of terms and conditions. It’s important to have clarity over these, so that punters know exactly how and when BOG applies. If the terms are hard to find or difficult to understand, this is a good sign that the T&Cs aren’t exactly player-friendly.
Timings
One of the key considerations of best odds guaranteed betting in Ireland is selecting a bookie that aligns with your schedule. Best odds guaranteed wagers can only be placed after a certain time on the morning of the race. This changes with every bookie: some allow BOG bets from 8am, others from 9am, and others still from 10am. If you place your bet before the designated start time, you won’t receive best odds guaranteed.
Quality of Other Promotions
Best odds guaranteed is a fantastic ongoing promotion for existing customers, but it’s far from the only bonus you’ll receive as a customer. Make sure your selection treats you well from the beginning, offering a generous welcome bonus and a range of other bonus opportunities as an existing customer.
Range of Sports
Most horse racing and greyhound racing fans enjoy a punt on other sports too. To that end, choose a bookmaker that caters to your sporting and betting interests. The best betting sites offer as many as 30+ sports to bet on.
Betting Features
Exciting betting features such as bet builders, cash out and odds boosts can really enhance your betting account, giving you greater control over your wagers. And for many horse and greyhound racing fans, live streaming services are often a high priority, so choose a bookie that can offer these products.
Best Odds Guaranteed Betting Tips
Here’s how to make the most out of best odds guaranteed bookmakers in Ireland:
- Time your bets — Ante post bets don’t qualify for best odds guaranteed, so you’ll need to plan the timing of your bets accordingly. BOG wagers must be placed on the morning of the race.
- Research — To give yourself the best chances of winning, conduct some research into the form of horses and jockeys taking part in the race. The type of race, weather conditions, and historical performance are other key factors to consider before you put any money on the line.
- Understand BOG limitations — Best odds guaranteed may not be available on every race, and there are other conditions that limit its scope. Read your bookmaker’s terms and conditions surrounding best odds guaranteed to understand what’s possible with these bets.
Common Best Odds Guaranteed Terms Explained
Terminology around horse racing can be confusing for new punters, but you’ll need to have a firm grasp on this before you can enjoy best odds guaranteed. Here are some important terms relevant to horse racing more generally.
- Starting Price — The price of the horse at the moment that the race starts.
- Early Price — The price of the horse in the hours leading up to the start of the race.
- Ante-post Betting — The term used to describe bets placed on a horse before the early price has been set. An example of an ante-post bet would be one placed the day before the race.
- To Place — A bet on a horse to place means you’re betting on the horse to finish in one of the top positions. The number of places offered to qualify for a payout on a place bet changes with each bookie, but it’s usually in the top three.
- Each-way Betting — Each-way is a type of bet that consists of two selections: a horse to win the race, and the same horse to place in the race. Half of the stake is placed on the win, and the other half is placed on the place. So, if you bet on a horse each-way and the horse wins, you’ll be paid out from both portions of the bet.
- Drift — The term used to describe the lengthening of odds.
- Accumulator — A type of bet that combines multiple individual selections into one overall bet slip. All of the selections must win for the accumulator, or acca, to win.
Best Odds Guaranteed vs Other Racing Offers in Ireland
Best odds guaranteed isn’t the only horse racing promotion you’ll find at Irish betting sites. Here’s what else could be in store for you.
Money Back Offers
You’ll often see money back promotions offered in the event of your selection losing to the starting price favourite. In this instance, if your horse loses to the SP favourite, you’ll receive your entire stake back up to a certain amount, usually delivered in the form of a free bet.
There are other money back offers too in the event of your horse finishing second, such as losing by a nose, losing by under half a length in a chase, and losing to a 50/1+ outsider. At some sites, money back offers extend to your horse falling at the final fence.
Extra Places
For major races, bookies often enhance their each-way offering, extending the number of eligible positions for an each-way finish. Finishing inside the top three is usually the standard for successful each-way bets, but enhancements can pay out to those who finish fourth, fifth and even sixth in some cases.
Odds Boosts
Through odds boosts, bookmakers artificially enhance the odds of a particular market. These offers tend to be highlighted on the site’s horse racing section.
Free Bets/Sign Up Offers
Most betting sites issue free bets as part of their welcome packages. It’s likely that you’ll need to make a qualifying deposit and bet to receive the free bets, but once you do, you can place a real money wager without risking any more of your own cash.
First Past the Post
Some betting sites payout on all horses that are the first to cross the line, regardless of whether or not the horse is later downgraded or disqualified.
Best Odds Guaranteed FAQs
Some Irish bookmakers offer BOG on greyhound racing, but not all of them. From our recommended list of bookies, LiveScoreBet, BoyleSports and BetGoodwin offer best odds guaranteed on both sports.
It depends on the betting site. Some Irish bookies accept BOG bets from 8am, others from 9am, and others at 10am. Check the promotion’s terms and conditions to be sure.
No — ante-post bets are always excluded from BOG.
Yes — best odds guaranteed generally applies to each-way and single win bets.
It depends on the betting site. Some bookies allow BOG bets on accumulators, but you’ll need to check the T&Cs here.
No — best odds guaranteed wagers typically can’t be used as free bets at Irish bookies.
Yes — all bets come with a maximum payout, and best odds guaranteed is no different.
Yes — BOG ensures that punters always get the most favourable price, whether that’s the starting price, the early price, or anything else in between.