The Best Betting Offers On Sign Up & Free Bets For New Customers In 2025
Welcome bonuses and promotions are an excellent way for punters in the UK to gain an edge on the best UK sports betting sites. These offers typically include free bets, money-back promotions, and sometimes even free spins for the casino section of the site. In 2025, UK bookmaking sites are highly competitive, each vying to attract new customers with enticing welcome offers. At GG, we’ve carefully evaluated the terms and conditions alongside the headline features of these promotions to rank the top options, helping you find the offer that best suits your betting preferences.
List Of Betting Offers & Free Bets From Trusted UK Bookmakers
#AD 18+ New Customer offer – Use promo code YSKAST. Place a min £5 bet on the sportsbook at odds of min EVS (2.0) and get £30 in free bets. Free bet rewards valid for 30 days. Only deposits via Debit Cards & Apple Pay will qualify for this offer. T&Cs apply. Please Gamble Responsibly
Terms: New customers only. 7 days to place qualifying bet of £10 at 1/1 (2.0) to receive 4 x £10 Free Bets: 1 x £10 football, 1 x £10 horse racing & 2 x £10 Bet Builders. Free Bets cannot be used on e-sports and non UK/IE horse racing. 7 day expiry. Exclusions apply. Stake not returned. 18+. T&Cs apply.
New customers only. UK residents & verified accounts only. 18+. Full T&Cs apply. Qualifying bet: a Single or Acca (2+ selections) Bet £20 with odds of 1.9 or greater. Bets must settle within 7 days of opt-in. 3 Free bets are: 1 x £20 Racing (Horses or Greyhounds); 1 x £20 Live Football; 1 x £20 Live. Max payout £500. 7-day expiry. To unlock the offer, complete the first deposit via the banking app (Open banking). Profit boost: One boost per day; claim required. 1 day to claim (by 23:59 UTC+3). Max stake £30. Single bets only. No Free Bets. Profit Boost valid for 24 hrs. Max payout £1,000. Credited within 24 hrs.
18+ New customers only. Bet £10+ on pre-match accas with 4+ legs, min odds 3/1 (4.0) within 14 days of sign-up. Get 4x £5 Horse Racing Free Bets and 50 Free Spins, valid for 7 days on selected bets and games only. Restrictions and T&Cs apply. GambleAware.org
18+ Use code COMMFREE to trade with 0% commission for 60 days. New UK, IE & Malta users only. Min. £10/€10 first deposit only using Debit Card or Instant Banking. Full T&Cs apply. gambleaware.org
Place a min £10 bet on Sportsbook on odds of min EVS (2.0), get £50 in Free Bet Builders, Accumulators or multiples to use on any sport. Rewards valid for 30 days. Only deposits via cards or Apple Pay will qualify. T&Cs apply. Please Gamble Responsibly.
18+ New customers only. Opt in and bet £10 on any Horse Racing (odds 1/1+) within 3 days of signing up. Get 4x£10 in Free Bets for set Horse Racing markets, which expire in 5 days. Click for T&Cs. GambleAware.org. Please gamble responsibly
New customers only. This offer is valid for 7 days from your new account being registered. Min Deposit: £10. Free Bet awarded: £10. 1 x £10 must be wagered at odds of 1.75+ to unlock Free Bet. Debit Card deposits only (exclusions apply). Free bet will expire 7 days after the 1st deposit. 18+. BeGambleAware.org.
Terms: 18+, New customers only. Opt in, bet £10 on any sports (odds 2.00+) in 7 days. No cash out. Get 4x£5 sports free bets for set markets (odds 2.00+), which expire in 7 days. T&Cs apply. GambleAware.org | Please gamble responsibly
New customers only. Register with BETFRED50 between 31/05/24 – 14/07/24. First bet £10+ at Evens (2.0)+ on Sports within 7 days to get 3 x £10 in Sports Free Bets & 2 x £10 in Acca Free Bets within 10 hours of settlement. 7-day expiry. Eligibility & payment exclusions apply. Full T&Cs apply.Gambleaware.org
New customers only. To qualify for free bets, the new user must place and settle £20 on easyBet markets. The user must bet on at least 2 different events to qualify. The user must place and settle bets at odds of 2.0 or more. An event is classed as two different sporting events. Bets can be placed on singles, multiples and Bet Builders. The user must place and settle bets before the closing date of the promotion to qualify. T’s and C’s Apply. Be Gamble Aware.
New customers Only. New customer must place and settle £50 in bets on Matchbook markets only. The user must bet on at least 4 different events to qualify. The user must place and settle bets at odds of 2.0 or more. Bets can be placed on singles, multiples and Bet Builders. The user must place and settle bets before the closing date of the promotion to qualify. . T’s and C’s Apply. Be Gamble Aware. 18+
18+. New customers only. Promo period: 07.01.2025. 12:01 GMT- 31.12.2025. 23:59 GMT. Minimum stake £2. Minimum combination size: 3. Minimum total odds: 3. 50% Second Chance bets back as a Free Bet up to £25. Free bet: minimum odds:2, maximum win: £1000. Play responsibly BeGambleAware.org T&Cs apply
Terms & Conditions: “18+ GambleAware.org. New UK customers only
18+. New customers only. Place a minimum £40 bet on any selection with minimum odds of Evens (2.00) and receive a £20 free bet upon bet settlement and 100 Free Spins on Big Bass Splash. Free bet and free spins expire after 7 days. BeGambleAware.org. T&Cs apply. #ad
Add a bet to your betslip with the minimum stake of £10 and tick “promotion opt in” on the betslip before placing your bet. Once accepted we’ll credit you with a £10 free bet. Only deposits via debit cards will qualify. Minimum odds on qualifying bet 1/1 (2.0). Your qualifying bet must be placed within 7 days after claiming the offer. Ends 31/12/24 at 23:59 GMT. Full T&Cs Apply.
If your first bet is a Lucky 15 on Any Sport AK Bets will boost the profit gained on that initial bet by 25% in the form of a Free Bet up to a value of £100.
Applies to new customers who sign up to AK BETS with the promo code AKLUCKY100.
T&C Apply
New players only. Bet £10 min. odds 1/1 (2.00). No cash-out. Free Bet available on Bet Builder. 25 Free Spins on Big Bass Splash, each valued at 10p without wagering requirement. Terms apply.
#AD 18+ 1st deposit only. Min deposit £10 | Max bonus £10 | Min Odds 1/1 (2.0) | Max winnings £100 | 5-day expiry | Full T&Cs apply | Gambleaware.org
18+ New customers only. Opt in & bet £10+ via mobile or app on any sports at 2.00+ odds within 7 days. No Cash out. Get 3x £10 Free Bets on selected markets. Free bets expire in 7 days. T&Cs apply, see below. GambleAware.org | Please gamble responsibly
Offer valid for new Betgoodwin customers aged 18 years and over only. 50% of first day losses refunded as a free bet. Max free bet per customer £25. To activate your 50% back offer, simply deposit and have a minimum of 3 bets of £10 or more on separate events at odds of evens (2.0) or bigger on first day. First day losses equals all settled stakes less all returns. Free bets must be used in their entirety and stakes are deducted from returns. Free bets non withdrawable Free bets to be credited within 24 hours. This offer can not be used in conjunction with any other Betgoodwin promotion. Cashed out bets do not count towards this offer. This offer is limited to a free bet award per person/household/IP address. T&Cs apply. gambleaware.org
*New members only. £10+ bet on sportsbook (ex. virtuals) at 1.5 min odds, settled within 14 days. Free Bets: accept in 7 days, valid 7 days on sportsbook only. 2x£5 Free Bets for Bet Builder only. Stake not returned. T&Cs + deposit exclusions apply. Bet Responsibly. GambleAware.org. 18+
T&Cs apply. 18+ New customers only. You must place 3 x £10 sportsbook bets to qualify. Money back as free bets up to £40. Must use code welcome40 when creating an account
*New members only. Must sign up via advertised offer link. £10 min bet on sportsbook (ex. virtual) 1.5 min odds, placed & settled in 14 days of sign-up. Win part E/W bets. Free Bets: accept in 7 days via pop-up, valid 7 days on sportsbook (ex. virtual). Stake not returned. T&Cs and deposit exclusions apply.
**New Members: Max Free Bet up to £10 must sign up via this offer link during 04-14/03/2025. 1st cash bet placed in 48hrs of selected race (main market, ex antepost & specials). Win part e/w bet. Free Bet: use in 7 days on sports. Stake not returned. T&Cs and deposit exclusions apply.
Bet Responsibly. GambleAware.org. 18+
See the full offer details here | Subject to a £10 minimum deposit | Receive £5 Single bet credit, £5 Multi-bet credit, 5 x £2 Fantasy Tickets | New Customers Only
#AD New customers only, aged 18+. Additional T&Cs apply. Please bet responsibly.
New Players Only. Free bet – one-time stake of £50, min odds 1.5, stake not returned. 1X wager the winnings. Wager from real balance first. Wager calculated on bonus bets only. Max conversion: £200. Valid for 7 Days from receipt. Limited to 1 sport & 5 casino brand/s within the network. Withdrawal requests void all active/pending bonuses. Excluded Skrill and Neteller deposits. Full Terms apply.
New customers online only. Eligibility restrictions apply. Only valid with code B10G40 on registration. £10 min qualifying bet at 1/1 (2.0) odds or greater across sports or racing (if EW then min £10 Win + £10 Place). Receive £20 Tote Credit, £10 Free Sports Bet and 50 Free Spins on Big Bass Bonanza within 48 hours of qualifying bet settlement. 7-day expiry on free bets & Tote Credit. Your first bet will be your qualifying bet. One per customer. UK & ROI customers only. 18+. Full T&Cs apply. http://Gambleaware.org
18+ | New UK players only | Min deposit req. £10 | Certain deposit methods excluded | Place 1 sport bet (3+ selections) | Excl Horse Racing | Min stake £10 | Max stake £20 | Min Odds 2/1 (3.0) | Max FreeBet £20 for football only | FreeBet valid for 7 days | FreeBet stake not returned | T&Cs apply
18+ New UK+IRE Customers only. Certain deposit methods & bet types excl. Min first £5 bet within 14 days of account reg at min odds 1/2 to get 4x £5 free bets. Free bets available to use on selected sportsbook markets only. Free bets valid for 7 days, stake not returned. Restrictions + T&Cs apply.
18+ New UK+ROI Customers only. Certain deposit methods & bet types excl. Min first £5 bet within 14 days of account reg at min odds 1/2 to get 1 x £20 free bet. Free bet available to use on selected sportsbook markets only. Free bets valid for 7 days, stake not returned. Restrictions + T&Cs apply.
New Customers Only. Bet £10+ on any sportsbook market at odds of evens (2.00) or greater, within 7 days of registration. Each Way bets min £10 stake on win. No cash out. Get a £10 ACCA Free Bet (3+ selections), valid for 7 days. UK 18+ T&Cs Apply. Gamble Responsibly
#AD 18+ New UK Customers Only Wager a minimum £20 on slots and receive 50 Free Spins on BIG BASS SPLASH. To qualify you must make a minimum deposit of £20 and wager a minimum £20 on slots in the promotional period on the same day as signing up. Wagering on Sports, Live Casino, RNG Table Games, Virtuals or any product deemed not to be a slot will not qualify for the promotion. Full T&Cs apply.
#AD 18+ New UK customers only, Place a £10 fixed odds bet at minimum odds of 1/2 and get 3 x £10 free fixed odds bets, 3 x £5 Total Goals football spread bets and 3 x £5 Winning Favourites spread bets on consecutive days and a £1 racing Race Index spread bet. The promotion will run from 11th March 2025 until discontinued by Spreadex Ltd. using its reasonable discretion, (“Promotion Period”). Offer can only be used once per customer. Full T&Cs apply.
Terms: #AD 18+ | New Customers Only | Promo Code: WELCOME10 | Place a single £10 bet within 3 calendar days of registration. Bet must settle on the same day of placement | Min odds Evens (2.00) | 4 x £5 Free Bets valid for 7 days | Max win £250 | T&Cs apply | Ends 30/04/25 | GB residents only | Gamble responsibly
Deposit and bet on any sportsbook markets of your choice at odds of evens (2.00) or greater. Get 50% back of your first days losses as a Free Bet up to £50 plus £20 Casino Bonus. UK 18+ Full T&C apply. Always Gamble Responsibly.
18+. Play Safe. From 00:01 on 18.10.2022. £30 bonus. New customers only. Minimum £10 stake on odds of 1/2 (1.5) or greater on sportsbook (excluding Virtual markets). Further terms apply. #ad
Sig Terms: 18+. GambleAware New GB customers only. Min £20 debit card deposit. Place a £20+ bet on Horse Racing at min odds 2/5 (1.4) each leg. Receive 2 x £10 free bets within 24 hours of bet settlement, and further 2 x £10 free bets 7 days later. Valid for Horse Racing only. T&C’s apply.
Opt-in Required. Min Deposit £10 with promo code: GRAND required. Offer is valid until 05/04/2025 23:59GMT. Minimum of £10 worth of qualifying bets to any horse racing event to get a £30 Free bet. Free bet must be used within 7 Days and bonus within 7 Days from receipt. Free bet is a one-time stake, minimum odds of 2, stake is not returned. IX wagering the winnings. Wagering occurs from real balance first. Max conversion: £200. Withdrawal requests void all active/pending bonuses. Excluded Skrill and Neteller deposits. Full Terms apply.
#AD 18+ New UK customers only, Place a £10 fixed odds bet at minimum odds of 1/2 and get 3 x £10 free fixed odds bets, 3 x £5 Total Goals football spread bets and 3 x £5 Winning Favourites spread bets on consecutive days and a £1 racing Race Index spread bet. The promotion will run from 11th March 2025 until discontinued by Spreadex Ltd. using its reasonable discretion, (“Promotion Period”). Offer can only be used once per customer. Full T&Cs apply
New customers only. £10 in real money. Bets placed on sports at odds of 2.0 or more to qualify. Bets must be placed within 24 hours of account registration. £10 free bets must be wagered on sports. Full terms apply. Gambling can be addictive, play responsibly. 18+
New bettors; Code SPORT; Wager deposit & bonus 8x; Max qualifying bet stake=initial bonus; Valid 60 days; Min odds, bet and payment method exclusions apply; T&C apply; 18+
18+. New customers only. Within 3 days of registration, place a minimum £10 qualifying bet at minimum odds of 1.5 (1/2) as their first bet that is subsequently resulted as a loss. Within 3 days of registration, place a second and third minimum £10 qualifying bets on Racing Markets at minimum odds of 1.5 (1/2) that subsequently resulted as a loss. All qualifying bets must be placed on different events. T&Cs apply. GambleAware.org
NEW CUSTOMERS ONLY. MAX ONE £10 FREE BETS. QUALIFYING BETS MUST BE PLACED AT ODDS OF 1/1 OR GREATER. PAID AS BONUS TOKEN WITH MIN 4/5 ODDS REQ. SKRILL, NETELLER & PAYPAL NOT ELIGIBLE T&CS APPLY. 18+
Disclaimer : 18+ | Opt-in Required. Min Deposit £10 with promo code: GRAND required. Offer is valid until 05/04/2025 23:59GMT. Minimum of £10 worth of qualifying bets to any horse racing event to get a £30 Free bet. Free bet must be used within 7 Days and bonus within 7 Days from receipt. Free bet is a one-time stake, minimum odds of 2, stake is not returned. IX wagering the winnings. Wagering occurs from real balance first. Max conversion: £200. Withdrawal requests void all active/pending bonuses. Excluded Skrill and Neteller deposits. Full Terms apply | #ad | Begambleaware
New Players Only. Free bet – one-time stake of £10, min odds 1.5, stake not returned. 1X wager the winnings. Wager from real balance first. Wager calculated on bonus bets only. Max conversion: £200. Valid for 7 Days from receipt. Limited to 1 sport & 5 casino brand/s within the network. Withdrawal requests void all active/pending bonuses. Excluded Skrill and Neteller deposits. Full Terms apply.
18+, Welcome Bonus: New Players only, 1st Deposit, Min Deposit: £10, max £10 bonus, valid for 14 days, bets must be placed at odds of 1/1 or greater and be settled within 14 days of placement. System bets no eligible. Full T&C’s apply
New Players Only. Min £10 qualifying bets stake not returned. Free bet – one-time stake of £30, min odds 1.5, stake not returned. 1X wager the winnings. Wager from real balance first. Wager calculated on bonus bets only. Max conversion: £200. Valid for 7 Days from issue. Withdrawal requests void all active/pending bonuses. Excluded Skrill and Neteller deposits. Full Terms Apply.
18+ | T&C’s Apply | GambleAware18+, Welcome Bonus: New Players only, 1st Deposit, Min Deposit: £10, max £15 bonus, valid for 14 days, bets must be placed at a min. odds of 1/1 (2.00) or greater and be settled within 14 days of placement. System bets no eligible. Additional T&Cs apply. gambleaware.org
Which Sports Events to Apply This Week’s Betting Offers On
There’s some exciting sporting action this week and York’s Dante Festival takes place on ITV Racing and the Dante Stakes is the highlight on Thursday afternoon on the Knavesmire. The FA Cup Final takes place at Wembley on Saturday afternoon as Crystal Palace and Manchester City do battle, while the Football League Playoffs will conclude with six semi-final second legs. View our recommendations for the most popular sporting events to use this week’s betting offers below:
- Horse Racing: Dante Stakes @ York (Thursday) – Aidan O’Brien’s The Lion In Winter is a hot favourite to claim victory in the Dante Stakes at York, which is off at 3:45pm. Well fancied for the Derby, last season’s star two-year-old is looking to cement his place as a leading Classic contender and is the one to beat in a fascinating Group 2 contest on Thursday afternoon.
- Football: FA Cup Final (Saturday) – Crystal Palace and Manchester City will do battle in the 2025 FA Cup Final at Wembley on Saturday afternoon at 4:30pm. The Eagles will be outsiders to down Pep Guardiola’s City, but they will fancy their chances against a stuttering side that could only draw with lowly Southampton last weekend.
- Football: Playoffs (All Week) – The Football League play-offs continue all week and the first game takes place on Monday night with Sheffield United taking on Bristol City with a 3-0 advantage after the first leg, while Sunderland head into Tuesday’s other Championship semi with a 2-1 lead over Coventry. The League One and League Two playoffs also conclude on what should be an exhilarating week of action.
Different Types of Betting Sign Up Offers Explained
Bookmakers compete to attract customers with standout sign-up offers, providing valuable boosts for new bettors. Here’s a quick summary of the most common sign-up offers at UK betting sites:
Free Bet Sign Up Offers
Free bet bonuses are the most common type of sign up offer found at UK bookmakers. These types of bonuses require a qualifying bet – usually £10 – which, when settled, will release a certain amount of free bets.
At bet365, for example, a £10 bet as a new customer will unlock £30 worth of free bets. These free bets can then be used to wager on various sports (unless the bookmaker has specified that they are restricted to specific sports and markets), and if your bets are successful you can withdraw your winnings as cash. It is important to note that these free bets cannot be immediately withdrawn as cash, but must be converted into withdrawable winnings by wagering them successfully.
Here are a few examples of the best free bet sign up offers currently active at UK betting sites:
- BetMGM – Bet £10, get £40 in free bets
- Bet365 – Bet £10, get £30 in free bets
- CopyBet – Bet £20, get £60 in free bets
- SkyBet – Bet 5p, get £30 in free bets
- BoyleSports – Bet £10, get £30 in free bets + a £10 casino bonus
Money Back Sign Up Offers
Money back bonuses offer a new customer their money back in cash or free bets to the value of your first stake if your selection loses. There’s usually a limit to the amount of money back or free bets given, but it allows you place a ‘risk free bet’ and have any loss refunded as either cash or free bets.
For example, Bwin will refund you up to £20 in free bets on your first bet at the sportsbook. Of course, if your first bet wins, then you keep the winnings and will not get your stake back. This is one of the downsides of this type of sign up offer, as a successful bet means you don’t receive any bonuses. Money back bets are also offered to existing customers, often in the lead up to big sporting events.
Matched Deposit Sign Up Offers
Matched bet offers are another type of welcome bonus found at UK bookmakers. They are very similar to the aforementioned free bet offers, except the bookmaker will simply match the value of your first deposit and return that amount to you in the form of free bets. This sign-up offer format is usually reserved for online casinos, but you can still find it at UK betting sites.
10bet, for example, offer a 100% matched bet worth up to £50. This means that if you were to deposit £50 into your account, you would receive £50 in free bets.
Terms and Conditions of Free Bet Offers
You must always read the terms and conditions attached to any betting offer, as they will explain precisely what you have to do in order to claim your free bets. If you haven’t read the T&Cs, you can easily miss out on your free bet offer by betting the wrong amount, not meeting minimum odds requirements or using the wrong payment method.
To help ensure that you don’t make these mistakes, we’ve listed some of the most important terms and conditions to be aware of when claiming free bet offers below:
- Payment restrictions – Some betting sites will restrict certain deposit methods from their free bet offers. For example, e-wallets such as PayPal, Skrill and Neteller are often ineligible, so we always advise that new customers use their debit card for their first deposit, just to be on the safe side.
- Bonus expiry – For new customer offers, you must complete the bonus terms within a set period, usually from when you open the account. Most free bets generally expire after 7 or 30 days of being credited, but this will vary from bookie to bookie.
- Minimum stake – You must meet the minimum stake – usually £5 or £10 – in order to claim your free bet offer. This condition should be clearly stated, but is still worth bearing in mind.
- Odds restrictions – Free bet offers require qualifying bets, and these must meet minimum odds restrictions in order to release your free bets. In order to qualify for BetMGM’s welcome offer, for example, your qualifying bet must be at odds of at least 1/1 (2.0).
- Market restrictions – Similar to odds restrictions, some betting sites will stipulate that your qualifying bet can only be on specific sports and markets. To claim TalkSPORT BET’s new customer offer, for example, your £10 qualifying bet must be placed on horse racing. Equally, your free bets are often limited to specific sports and markets.
- Restricted bets – Other standard terms and restrictions are free bet bonuses being voided if they are Cashed Out. In addition, combination bets or system bets are sometimes excluded as qualifying bets. The best betting offers will also not be able to be used with other promos.
- Wagering requirements – These are almost never attached to free bet offers, but might be applicable if you’re claiming an online casino bonus. Wagering requirements refer to the amount of times the value of your bonus must be wagered before they can be converted into withdrawable cash. Luckily, free bet winnings can usually be claimed instantly, but it’s still an important term to be aware of.
- Free bet stake not returned – When using the free bets triggered with the new customer betting offers you generally will not get the free bet stake in your winnings. For example, if you place a £10 free bet on a 5/1 chance that wins, you will get paid £50, as the £10 free bet will not be added to the winnings.
- Profit cap on winnings – For most free bets placed there will be a cap on what you are able to win from those free bets. Most bookmakers will have a maximum amount of money they can win, so probably avoid placing life-changing accumulators with those free bets, as you may not get paid out in full.
- Qualifying bet settlement required – Once you have placed your qualifying bet to trigger the free bets, you will generally have to wait for the qualifying bet to be settled before your free bets are released. So, don’t go placing your qualifying bet on an ante-post market on a race three months away, as you will have to wait for the qualifying bet to settle before gaining your free bets.
- Withdrawal restrictions on winnings – There’s not only a profit cap on winnings, but a bookmaker may have withdrawal restrictions as well. This means you may only be able to withdraw a certain amount of the winnings and will need to keep the rest of the money in your account.
Best Betting Offers by Sport
Some betting offers will be more suited to certain sports than others, while others can only be used on specified sports and markets. With that in mind, here’s a breakdown of some of the best betting offers for some of the UK’s most popular sports.
Best Football Betting Offer – Bet UK
Most betting offers, aside from those exclusive to horse racing, are available for football markets. If we had to choose one top football betting offer, it would be Bet UK.
Bet UK offers £30 in free bets when you place a £10 bet, which isn’t as large as the likes of BetMGM or CopyBet, but all of these free bets must be placed on football markets. For this reason, it makes sense for football fans to opt in to Bet UK, as they won’t be required to place their free bets on any other sport. What’s more, Bet UK quite simply offers excellent odds on football along with plenty of football-specific ongoing bonuses and promotions.
Best Horse Racing Betting Offer – Betano
Betano have a fabulous betting sign up offer for horse racing fans as their Bet £10 Get £30 In Free Bets mean you have to place all the free bets on horse racing. With a wide variety of horse racing betting markets, Betano focuses fully on offering an excellent new customer offer for horse racing bettors. You get 2 x £10 bets and a £10 slot bonus for Big Bass Day at the Races when you bet an initial £10 and you have five days to place those free bets, so you have plenty of time to use them.
Best Tennis Betting Offer – Sky Bet
The Sky Bet welcome offer is fantastic regardless of which sport(s) you want to use them on, but we’ve chosen it as the best offer for tennis thanks to their excellent tennis betting product. There can be no doubt that Sky Bet currently offer the most valuable sign up bonus in the UK, offering £30 worth of free bets for the price of just a 5p stake, and all of those free bets can be spent on various tennis tournaments happening throughout the ATP and WTA seasons.
Best Cricket Betting Offer – BetFred
One of the most attractive best bookie offers out there is Betfred’s Bet £10, Get £50 in free bets and it’s an ideal promotion for cricket punters. A whopping £30 of those free bets come in the way of 3 x £10 free bets that can be used on any sport, so why not tackle some of the various cricket markets they have available on site.
Popular Free Bet Offers
Betting offers do come in different shapes and sizes – especially when it comes to terms and conditions – but there are a few that you will see offered across multiple bookmakers. Below is a list of the most popular betting offers and bonuses, along with the betting sites where you can find these types of offers.
Get £20 in Free Bets
Betting offers that return £20 in free bets are a little on the smaller side, but they can often be unlocked with just a £5 qualifying bet, as opposed to the standard £10. Below is a list of some bookmakers currently offering £20 free bet offers:
- Midnite: Bet £10, get £20 in free bets plus 50 free spins
- Virgin Bet: Bet £10, get £20 in free bets
- Ladbrokes: Bet £5, get £20 in free bets
- Coral: Bet £5, get £20 in free bets
Get £30 in Free Bets
£30 free bet offers provide you with a little extra to help get you started at a betting site, and are the most common type of betting offer found at UK bookmakers. With the exception of Sky Bet, these almost always require a £10 bet in order to be claimed. Below is just a few of our top-ranked betting sites offering £30 in free bets:
- Paddy Power: Bet £5, get £30 in free bets
- Sky Bet: Bet 5p, get £40 in free bets
- LiveScore Bet: Bet £10, get £30 in free bets
- SBK: Bet £10, get £30 in free bets
- bet365: Bet £10, get £30 in free bets
- Betano: Bet £10, get £30 in free bets
Get £40 in Free Bets
Bet £10 get £40 offers are slightly harder to come by at UK betting sites, but are always some of the best offers around. Listed below are a couple operators offering this £40 betting offer:
- Boylesports: Bet £10, get £30 in free bets + a £10 casino bonus
- Tote: Bet £10, get £40 in bonuses
Get £50 in Free Bets
Very few operators will advertise Bet £10, Get £50 betting offers, but you will still find them at UK betting sites. Betting offers do not come much better than this, so here is a list of our favourite bookies offering £50 in free bets.
- Betfair: Get £50 in free bets when you bet £10 on sportsbook
- Betfred: Bet £10 and get £50 in free bets
Free Bets on First Bet Losses
These types of bonuses are slightly different, offering your money back as free bets if your first bet loses. Here’s a list of the best money back bonuses currently on offer:
- Bresbet: Get 50% back on first day losses as a free bet up to £40
- BetGoodwin: Get 50% back on first day losses up to £25
- Bwin: Get £20 in free bets if your first bet losses
Free Bets + Casino Bonus
Most sportsbooks also operate as online casinos, and as such will frequently offer a casino bonus alongside their free bet offer. Here are the best examples of these sorts of betting offers:
- Midnite: Bet £10, get £20 in free bets plus 50 free spins
- BoyleSports: Bet £10, get £20 in free bets plus £10 casino bonus
- Fitzdares: Bet £50 get £25 + 10 free spins
What Makes a Good Betting Offer and How To Spot a Bad One
A good betting offer aligns with your wagering habits. Look for offers that naturally fit your betting style and add value to your bets. Avoid offers with restrictive terms that don’t suit your usual play.
If you place many accumulators, look for loyalty clubs, acca win bonuses, or insurance. If you are a regular on the horses, scope out bookmakers with Best Odds Guaranteed or Money Back Specials.
As for spotting bad ones? If a new customer offer involves bonuses related to their casino and you have will to play in the casino section then they are probably worth avoiding. It’s all about personal choice and it’s important to take your time when choosing the right UK betting offers for yourself!
Criteria For Choosing A Bookmaker
When choosing a bookmaker it’s imperative that you don’t just look at the sign up offer available for new customers, but you also have to ask yourself the question – is this bookmaker right for me in the long run?
It’s a good idea to create a personal checklist when choosing a bookmaker and set your own criteria for what you want from them. Yes, the initial sign-up is a huge positive and will give you a good first experience, but does that bookmaker provide the service you require.
Here’s a few pointers and questions you can answer for yourself when choosing your bookmaker:
- Is the new welcome offer attractive? Does it offer the free bets on the sports I bet on?
- Does the bookmaker have a mobile App?
- Do they offer cash out?
- Is live streaming available with the bookmaker?
- Do they offer Best Odds Guaranteed on horse racing?
- Are football bet builders available on the betting site?
- Do they have a casino section?
- Do they have any weekly bonuses, bet clubs, free bet promotions available for existing customers?
It’s certainly a personal preference when it comes to your preferred bookmaker and other key things to look at are customer service availability and payment methods, which are often overlooked when choosing a betting site. What are their hours of operation? How can you contact customer service? Does the bookmaker have the deposit method you want?
How to Claim a Sign Up Offer As a New Customer
Claiming new customer offers shouldn’t be particularly complicated. First, however, you must pick a preferred betting site to claim any of the best free bet offers.
Registration at a betting site usually takes less than a few minutes. Then, a deposit must be made to the account. But before that initial deposit is made, look at the T&Cs of the available betting sign-up offers to check deposit restrictions and minimums.
Another element to look for is a bonus code. Some of the best betting offers require one and usually have to be entered at registration, like at SBK. Then, complete the rest of the welcome bonus terms after that.
Signing Up Step By Step Process:
- The first step is deciding which offer you would like to claim. Browse the offers we have listed on this page, choose one you want, then click the link to go through to the bookmaker landing page for that offer.
- At this point, sign up for a new account by entering your details, such as name, address, date of birth, email address, and phone number.
- When your account has been created, it is time to make your first deposit and place your first bet. Depending on the offer you claim, one of these two will be the requirement you must complete to receive your free bet, so make sure you understand the rules in place and follow them to get the offer. If you’re claiming a deposit offer, check the requirements on the deposit method and the deposit amount. If you’re claiming a free bet for placing a bet, check out the stake needed, minimum odds, and if there are any sport/bet type requirements.
- After this has been completed, the free bets should appear in your account immediately. Now it is time to explore the site and find some exciting betting opportunities to place them on. There may be something completely new to try or some old favourites to enjoy.
Summary:
- Register an account
- Enter any bonus code that is required
- Make a qualifying deposit (minimum amount and valid method)
- Place a qualifying bet
- Claim the bonus
Betting Exchange vs. Bookmaker: Key Differences
You can use two platforms for your online sports betting – a traditional sportsbook and a betting exchange. But what is the difference between a sportsbook and a betting exchange?
A traditional bookmaker like William Hill takes your bet. They accept the risk, and their traders price up the markets. Punters, therefore, have to accept the fixed odds that the bookie has set. Within those odds will be the bookmaker margin, a cut that they work into the odds to earn a profit.
If that’s 11/10 on Manchester United to win a football match, that’s what you must work with. Betting exchanges like Betfair and Smarkets (SBK) are peer-to-peer betting platforms. There is no bookmaker margin, so odds can often work out more favourably, while commission is paid only on winning bets.
The difference on a betting exchange is that if you wanted to back Manchester United at 13/10 instead, you could set that quote and wait for it to be matched. But, of course, that would be another punter assuming the risk by laying the bet (Manchester United not to win).
Betting exchanges are seen as being more flexible and are great for playing hedging opportunities. They can be trickier to get up to full speed on, but they can be a great addition to your betting armoury.
Learn How to Maximise Your Sign Up Offers
There is a lot of excitement surrounding sign-up bonuses, and after you receive one, you need to consider how you will spend it. If you would like some help with this, here are some tips and tricks for utilising the best free bet offers you claim.
Explore the Site in Full and Try Something New
Free bets allow you to explore new markets and events without staking your own cash.
For this reason, many people use their free bets for Cheltenham Festival, the Wimbledon Open, the World Darts Championship, and more, to explore the site and try something completely new. That said, free bets should never be wasted, so make sure you do your research before betting on a new sport, market, or competition.
Focus on Profit Building
If you want to focus solely on your profit and loss figure with free bets, then it’s wise to stick to markets you are more familiar with when using your free bets. Winning a free bet will result in real, withdrawable cash, so it’s often a good idea to approach your free bets the same way you would approach any other bet.
Double Down on Your Fancied Selections
If you’re very confident in an upcoming bet, but can’t afford to stake any more of your own cash, consider doubling down on that selection with a free bet. If it loses, you haven’t lost any more of your own cash, but you can more or less double your winnings if your bet is successful.
Minimise Risk With Hedging
With some bookmakers offering you free bets that can be used on the same event then you could minimise your risk by hedging. For example, if you want to place your free bets in the Cheltenham Gold Cup at the Cheltenham Festival you could place your free bets on two different horses; thus giving you more chance of winning. Or if you fancy a football team to win 2-0 or 3-0 then you could place two of your free bets on the two different scorelines.
How Many Times Can I Claim a Betting Sign-Up Offer From The Same Bookmaker?
If you have found betting sign-up offers that you want to use, you can only claim one once at a particular bookmaker. So if you have claimed the Unibet sign-up bonus when opening an account, that’s it. After that, you can’t claim it again. However, you can still claim new customer offers from other bookmakers, such as the Betway sign up offer bet.
The Range Of Bet Types Explained
Punters are spoiled for choice when it comes to a variety of bet types. Punters can make betting as straightforward or as intricate as they like. Variety is excellent for exploration and new betting opportunities but always understand the market and bet type.
Here are some popular bet types and markets.
Football Betting Markets
- 1X2 – Selecting a home win, draw or away win for a match
- Over/Under – Selecting if a game will finish with fewer or more goals than the selected goal line
- Both Teams To Score – Option for both teams to strike at least one goal in a match, regardless of the result
- Winning Margin – Picking the exact margin of goals the winning team will be successful by
- Half Time/Full Time – Selecting both the half-time and full-time results of a single match, and both have to be correct
- Correct Score – A popular but high-risk market for picking the exact final scoreline.
Horse Racing Betting Markets
- Win – The most common betting format of picking a race winner, each way can be applied to places
- Each-Way – A win and a place bet combined
- Double – Two winning horses are selected from different races, each-way can be applied to places
- Treble – The winning horses of different races, each-way can be applied to places
- Forecast/Exacta – Correctly naming the first two finishers past the post in order
- Tricast/Trifecta – Naming the first three finishers past the post in the correct order
- Trixie – Three selections, out of which four bets are made (doubles and a treble)
- Lucky 15 – Four selections create all possible bets (singles, doubles, trebles and acca)
- Yankee – A Yankee but with the singles included totalling eleven bets.
Other types of Popular Sports Betting and Markets
- Accumulator – pulling different selections together to create one big bet, such as a six-fold acca. All selected legs have to win.
- Each Way – Selecting a horse (or the winner of a league or tournament) with each way terms will return something if the pick finishes within the nominated places.
- System Bets – An option like a 3/4 system bet creates all trebles from four selected picks. A 2/4 system bet creates all doubles from four chosen picks.
Which Bet Types are the Easiest To Win
Low-risk bets are the easiest to win, but they are not guaranteed to do so. If you are looking at a 4/6 odds-on favourite in a five-runner horse race, then there’s a decent chance that if everything falls right, that horse will win.
The more refined the bet conditions are, the more the risk increases. Backing a horse by a specific winning distance is more challenging than just backing them to win. Each-way bets provide some excellent extra coverage of at least getting something back if the odds and e/w terms fall right.
Pushing for a big Lucky 15 or a six-fold accumulator is driving up difficulty levels. Think about a day’s racing at Ascot, which has seven races. How tough is it to pick the winner of every single race? Very.
Keeping things simple is generally the best approach. Targeting consistently smaller profits from lower-risk bets over a more extended period is a solid approach.
Different Types of Existing Customer Bonuses & Offers
Sign-up offers aren’t the only bonuses you’ll find at the best betting sites. Bookmakers also offer various bonuses to their existing customers to keep them invested.
Previously mentioned bonuses like free bets and money back bets are routinely offered to existing customers at betting sites like Betfair and Paddy Power, especially around big sporting events and competitions, but there are plenty of other bookmaker bonuses that you will only find once you’re signed up. Let’s have a closer look at some of these:
Free Bets
Free bets for existing customers are slightly different to free bet sign up offers. For one, at betting sites like Ladbrokes and Paddy Power, these are often gifted out to existing players without them having to make a qualifying bet, which means that these particular bonuses are actually ‘free’. Paddy Power in particular is renowned for giving out free bet builders on the biggest football fixtures and tournaments.
Alternatively, at sites like Betfair, existing players can unlock free bets with a qualifying stake. For example, they may give you a £5 free bet builder when you place a £10 bet.
Bet Boosts
Bet boosts – also known as ‘Price Boosts’ – are some of the best ongoing offers that can be picked up. That’s because they are straightforward, with no additional terms and conditions attached. Instead, bet boosts are just enhanced odds, meaning that a bookmaker has lengthened the odds of a specific outcome.
Football and horse racing are the best sports to find bet boosts on. Most of the time, you will be locked into the market option to which the enhanced odds are tied. But some bookmakers, like William Hill and Ladbrokes, offer daily boost credits that can be applied to a selection of your choice.
For example, for every France game at Euro 2024, Paddy Power were enhancing odds on a Kylian Mbappé shot on target, from 2/5 to 1/1.
Acca Boosts and Insurance
Accumulator offers come primarily in two formats – a boost or one-leg insurance. The boost is based on a win bonus for a winning bet. A great example is Bet365’s Soccer Accumulator bonus. That pays out up to a 70% win bonus on a successful acca. The amount of the win bonus will be linked to how many legs are in your successful acca.
Acca Insurance applies to accas that fall short by one leg. Meet the qualifying requirements of an acca, and if it is let down by one leg only, you will get your stake back. An example is Betfred’s Acca Insurance, where they will refund in cash an acca of at least five legs that lose by one leg.
Loyalty Bonuses
Among other betting offers that bookmakers give is the Loyalty Bonus. In these situations, the bookmaker credits you a free bet bonus for placing a qualifying bet over a set promotional period.
BoyleSports, for example, has a specific Acca Loyalty bonus for their existing customers. A £5 free acca is picked up for every five qualifying accas (all sports) placed during the qualifying period.
Enhanced Multiples
A lot of the bookmakers will now offer enhanced multiples, so they will select a certain number of teams and then offer a bigger priced for that enhanced multiple. So, rather than accumulating the teams on your own, they do the work for you and then not only put them all together they offer a bigger price with the enhanced multiple.
Bookmakers with The Best Betting App
A mobile betting app will make things nice and convenient on the go. They are also secure because they are locked behind your phone’s security. It’s common for bookmakers to have dedicated mobile betting apps. In addition, new customer offers can be claimed via mobile betting apps. Here are some of the best:
- SBK only have a betting app. There is no website version of their sportsbook, so they are fully invested in their app, and it’s one of the best-looking, most functional sports betting apps available. It shows you when you are getting the best market price against main competitors. Their odds are powered by Smarkets betting exchange for tremendous value.
- Unibet has always been well known for supplying competitive odds. The operator has good promotions and market variety, along with live streams. All that can be accessed through their powerful app.
- Bet365 always comes out strongly for favourable market odds and sheer depth of markets. Their sportsbook consistently rates strongly, and their app, while more on the basic design side, is quick and functional.
Withdrawing Your Winnings
Having landed some winnings in your betting account, you will want to get your hands on the funds. In your account management, after login, you will find a Withdrawal link. Select that, and you will be able to make a request.
Bookmakers operate on a closed-loop system. That means winnings have to be withdrawn back to the initial payment method. So if you deposit via a debit card, you will pull it out to that card. It’s very uncommon for bookmakers to charge for withdrawals, but your financial institution may.
Withdrawal minimums will also be in place, and withdrawals are generally slower to process than deposits. A bookmaker checks the transactions for security before releasing them. Then, it’s down to the timing of the withdrawal request and the financial institution.
Where Can I Find Sports Betting Tips?
Sports betting tips can provide valuable bits of information to help guide your wagering strategy for the day. Predictions, like the horse racing tips at GG Racing, are provided by knowledgeable experts, covering not only big meetings like the Cheltenham Festival but all of the daily UK and Irish racing.
There can be a lot to dig through in making a financial decision for your betting choice. Stats, form, conditions and piecing the correct odds together can be a lot of work – free betting tips can ease some of that load.
There are a lot of free betting tips out there, even AI ones. But it’s hard to beat the human touch. You aren’t locked into just following a tip, but you can gain valuable insights from them.
Betting Offers FAQ
What are the advantages of free bets?
The main advantage of a free bet is that it gives the opportunity to earn some winnings without having to stake too much of your own cash. This often provides a nice opportunity to try out some unfamiliar sports and markets, or to be a bit more bold in your selections. We should remind you, however, that free bets are very valuable and shouldn’t be wasted.
What are the disadvantages of free bets?
Perhaps the only main drawback to free bets is that they cannot be immediately withdrawn, so if you are unable to win any of your free bets then they are effectively worthless. Another disadvantage is that they will expire if you don’t use them in time, and they can often only be used on select sports and markets.
Why do I keep losing when I bet?
There is an element of luck with every bet, so it’s possible you’ve just hit a run of bad form. However, a series of lost bets can also mean that you’re being too ambitious with your odds, or that you don’t have enough knowledge of the sport or market that you’re betting on. Make sure you’re only betting on familiar sports, and that you’ve done your research.
Has anyone become a millionaire from betting?
Yes, people have been known to earn millions from betting, but this is incredibly rare and isn’t something that bettors should aim for. In order to become a millionaire you would need to be betting extortionate amounts, which is extremely risky and is not something that we generally recommend.
Can you cash out on a free bet?
This will depend on the bookmaker you are with and their rules, but usually, free bets cannot be cashed out during play.
What do people bet on in the UK?
A wide range of sports are popular with UK gamblers, such as football, horse racing, tennis, golf, cricket, rugby, greyhound racing and more.
What can you bet on other than sports?
If you don’t want to bet on sports, look out for political betting, TV show betting, and novelty bets across various events around the world.
What age can you gamble in UK?
You must be at least 18 years old to gamble in the UK legally.
What’s the easiest sport to bet on?
The most accessible sport to bet on is one that you already know of, as this will help you understand what is happening. However, if you don’t have a vast range of expertise, football markets are an excellent place to start. A simple “1X2” market gives thll markets are an excellent place to start. A simple “1X2” market gives three options – either team to win or the draw, allowing you to follow the game easily.
If you are in Ireland, visit our IE section for the best betting offers on Irish betting sites. Discover promotions like free bets, welcome bonuses, and deals tailored for horse racing enthusiasts on top horse betting sites in Ireland.