Bally Casino went live online in the UK in 2023, but the Bally brand itself has a much longer history, stretching back to 1932. The casino website is run by London-based Gamesys Operations Limited – a subsidiary of the US-based Bally’s Corporation. Other Bally’s online gambling brands include Virgin Games, Vera & John, Double Bubble Bingo, InterCasino, Jackpotjoy, and Monopoly Casino.
Bally’s Corporation also has a significant chain of land-based casino resorts in North America, including Bally’s Atlantic City, Bally’s Chicago, and Bally’s Lake Tahoe. Additionally, it has an extensive sports media rights portfolio including 42 pro teams across the MLB, NBA, and NHL. Altogether, this makes Bally’s one of the most recognisable brands in both land-based and online gambling.
Bally Casino Safety and Trustworthiness
As you’d expect from such a well-established game, Bally’s has earned a first-class reputation for delivering an excellent product and service. Player protection has always been a priority, and this is reflected in the Bally Casino Responsible Gambling Toolbox. This allows you to set various deposit limits, session reminders, account cool-offs, self-exclusion, and the option to opt out of adverts.
Licenses and Associations
Bally Casino is licensed by the UK Gambling Commission (UKGC), and Gibraltar Licensing Authority (GLA). The casino is also a member of the Gibraltar Betting & Gambling Association and uses eCOGRA as an alternative dispute resolution (ADR) service provider.
Game Fairness and Audits
To keep its UK license, the Bally Casino must operate in an ethical way, prioritising fairness and player safety. And, the casino does state that it regularly obtains specialist independent audits of its Random Number Generator and Return to Player (RTP) rates. However, unlike some operators – Entain, for example – it does not provide further information.
Corporate Responsibility
According to its website, Bally’s Corporation runs multiple active charitable funds and donates to local non-profit organisations chosen by its properties. It also donates casino space to local community projects, encourages employee volunteering, and actively supports military veterans. Additionally, the Bally’s Foundation (formerly the Gamesys Foundation), supports causes promoting mental wellness around the world.
Reputation
Based on both industry and player reviews, Bally Casino has an excellent reputation for safety and service. Here’s what some of the most popular casino review sites say:
- Casino Guru – Overall rating 9.8/10; safety index very high
- AskGamblers – CasinoRank 7; player rating – not rated
- Oddschecker – Rating 4.0/5
- TrustPilot – Reputation 1.5/5 Bad
As you can see, the TrustPilot score dramatically bucks the trend. But, as always, a close look explains why. Mostly it’s complaints from sore losers who assume they should definitely make a profit if they wager enough, or people moaning about ID verification. Regarding the first, gambling is gambling and you should never assume you’ll make money, no matter how much you wager. And, regarding the second point, KYC processes are very frustrating, but UKGC-licensed sites have no choice but to be thorough.
Bally Casino Welcome Bonus
- Bonus: Play £10, get 50 Free Spins
- Maximum Bonus Amount: £10 (spins worth £0.20 each)
- Minimum Deposit: £10
- Wagering Required: No wagering
- Max Cashout: N/A
- Promo Code: No Bally Casino bonus code required
What can we say about the Bally Casino welcome offer beyond, “It’s okay?” On the plus side, you only need to deposit and wager £10 to qualify, and you get 30 days from depositing to complete wagering and use your free spins. And, there are no wagering requirements attached to any winnings from the free spins. On the downside, with each spin worth just £0.20, the offer is only worth a tenner – which isn’t much compared to many other casinos.
To claim this Bally Casino sign up bonus, you need to open your first account, opt-in, then deposit and wager £10 (no game restrictions). As mentioned, you’ll have 30 days to do this and use your free spins before they expire.
Free Spins Eligible Games
The Bally Casino free spins are only available for Secrets of the Phoenix Megaways from Roxor Gaming – hardly a AAA game developer, but still, it’s a Megaways slot with anything from 324 to 117,649 ways to win.
Other Important Terms and Exclusions
This Bally Casino bonus is open to new customers aged 18+ and can only be used once. Free Spins are credited instantly following the completion of qualifying requirements. Wagering on sports betting does not qualify for this promotion. General Terms and Conditions also apply.
Registering a New Account with Bally Casino
You can get your Bally Casino online account up and running in no time. Just follow this simple step-by-step guide:
- Go to the Bally Casino website and click the black and white “Join Now” tab (top right corner of the screen)
- Provide your email address
- Select your title from the drop-down menu
- Enter your first name and surname
- Confirm your date of birth
- Select your gender
- Click “NEXT STEP”
- Choose a Username/Chatname
- Set a strong password
- Click ‘NEXT STEP’
- Enter your residential address
- Provide your mobile number
- Say you referred you (optional)
- Enter a promo code (optional)
- Check the box to confirm you are over 18, accept the Terms and Conditions, Age Verification Policy, and Privacy Policy
- Set your marketing preferences
- Click ‘JOIN NOW’
- Verify your email address and mobile number when prompted
You should now be able to login to your Bally Casino account, browse games, and play them for real money or free using demo mode. We strongly recommend you complete the account verification steps as soon as possible to avoid delays later when you want to cash out.
Deposits and Withdrawals
| Deposit and Withdrawal Options | Deposit Limits | Withdrawal limits | Withdrawal Time |
| Visa/Mastercard (debit) | £10 – £10,000 | N/A | Up to 4 business days |
| Apple Pay | £10 – £5,000 | N/A | Up to 24 hours |
| PayPal | £10 – £5,500 | N/A | Up to 24 hours |
Bally Casino does offer safe and secure payment methods, just not many of them. Basically, you’re limited to using debit cards, or a PayPal or Apple Pay digital wallet. Payment information isn’t presented very well on the site either.
On the plus side, minimum deposits are just £10, and although card withdrawals can take up to 4 days in total (24 hours for internal processing, and then 3 business days for clearance), if your Visa card issuer is with Visa Direct, you can get your money in a few hours.
Of course, being a UKGC-licensed site, Bally Casino can’t accept cryptos or credit cards, but it would be great if they could offer a few more payment options.
Game Selection
The number of casino games currently available at Bally Casino is small compared to many competitors, coming in at just over 200. But, the casino hasn’t been online for very long, and more games are being added regularly.
Slots
As you’d expect, the lion’s share of the game selection at Bally Casino consists of slots. You’ll find plenty of well-known game developers, including NetEnt, Red Tiger, Big Time Gaming, IGT, ELK Studios, Push Gaming, Pragmatic Play, Relex Gaming, Greentube and more.
Jackpot slot games are on offer in the form of the Jackpot King series from Blueprint Gaming, and Diamond Link titles. There are also plenty of Pragmatic Play’s Drop & Wins slots to play, including Gates of Olympus 1000, Wild Wild Riches: Luck of the Irish Megaways, and Big Bass Splash.
Table Games & Video Poker
Reflecting the Bally brand’s land-based casino heritage, you’ll find a good choice of RNG-based table games. This includes variants of roulette like 100/1 Roulette, 10p Roulette, EU Roulette, and Phoenix Roulette, plus blackjack like Blackjack Match, Multi-Hand Blackjack, Phoenix Blackjack, and Single Deck Blackjack. There’s also baccarat, casino solitaire, Hi-Lo, and Sic Bo to have fun with, but unfortunately no craps.
Video poker players can play various versions including Cash+ Poker, and Wild Seat Poker, and take part in tournaments.
Live Casino
For live dealer fans, Bally Casino provides a selection of live blackjack, roulette, baccarat and poker from providers including Evolution. Check out live games like XXXtreme Lightning Roulette Live, Bally Casino Live Roulette, Madison Avenue Blackjack Live, and Casino Hold’em Live. You can also play popular interactive game shows like Crazy Time Live and Deal or No Deal Live.
Arcade Games
Unfortunately, Bally Casino doesn’t have specific game categories beyond the core slots, jackpots and live casino. But, if you use the search function, you can find other instant-win games. For example, there are several Slingo titles available, including Slingo Cleopatra, Slingo Deadliest Catch, and Slingo Rainbow Riches. There’s also a small scattering of scratch cards, though no keno or lottery-style games.
Sportsbook
Although this is a Bally Casino review, it’s worth noting that the platform also offers sports betting. The sportsbook has a clean, easy-to-use interface, and offers live and pre-game betting on the most popular sports and leagues with the exception of horse racing. For example, you can bet on football, tennis, American football, basketball, ice hockey, baseball, golf, and Formula 1. Esports and non-sports betting are also available.
Mobile App and Device Compatibility
Although there is no dedicated Bally Casino app available, the site works smoothly on popular mobile browsers. Also, the simple, light visual design makes this casino well-suited to smaller vertical screens.
Promotions and Loyalty Program
While there aren’t any Bally Casino no deposit bonus offers available, there are several other interesting promotional offers.
- Daily Free Games – Win free spins and up to £750 in withdrawable bonus cash prizes every day on selected free games. Titles include Daily Rainbows and Tiki’s Catch of the Day. They are available to anyone who has deposited at least £10 during their lifetime. You choose one title to play per week and play it for free once per day.
- Free-to-Play Slot Tournaments – Win free spins and real money cash prizes in Slot Masters multiplayer games that combine standard slot spins with strategic gameplay.
- Free Poker Games – Chip and Chair daily poker tournaments feature £20 cash prize pools and poker tickets to win.
- Bring a Buddy – Refer a friend and you’ll get £20 in your account if they meet the minimum wagering requirements.
In common with many UKGC-licensed sites, Bally Casino does not offer a specific loyalty program or VIP program.
Customer Support
The Bally Casino help design is contactable via live chat 24/7. Alternatively, you can email the support team via a form (the link is located in the site footer, just under the payment and licensing logos). Bally Casino says it aims to respond to live chat requests within 60 seconds, though it can take longer at busy times.
Concluding Review
Bally Casino is well-designed and easy to use, though it could use some extra game categories and more search filters (for example, game providers). The game selection is fine regarding slots, table games, and live casino, though it would be nice to see some more variety in the form of arcade and instant win games.
In terms of promotional offers, the Bally Casino welcome bonus is fair, but uninspiring, but the daily free games are great, as are the frequent tournaments. The lack of payment options may also be an issue for some, but most people will have a Visa or Mastercard debit card, so it shouldn’t be a deal breaker.
Taking everything into consideration, Bally Casino makes a compelling choice for casino players looking for a good balance of games alongside sports betting options, rewarding promotions, and great customer service. And, considering the well-established gambling heritage of the Bally’s brand, we can only imagine this casino getting even better as time goes by. In short, we recommend at least opening an account and giving Bally Casino a try.